Canon Marketing Malaysia Wins Silver at Putra Brand Awards 2025, Marking 15 Consecutive Years of Recognition
Marking 15 years of enduring Malaysian consumer trust across Canon’s imaging and printing ecosystem
Masato Yoshiie, President & CEO of Canon Marketing Malaysia (third from right) with the Canon team at the 2025 Putra Brand Awards, marking another milestone in Canon’s enduring recognition by Malaysian consumers.
SHAH ALAM, 26 January 2026 – Canon Marketing Malaysia (“Canon”) has once again been recognised at the Putra Brand Awards 2025, receiving the Silver award in the Office and Business Equipment category. This achievement marks 15 consecutive years of being chosen by Malaysian consumers, reflecting Canon’s enduring trust and relevance in the market.
The awards gala took place on 23 January 2026 at The Majestic Hotel, Kuala Lumpur. Widely regarded as Malaysia’s people’s choice brand awards, Putra Brand Awards winners are determined through an independent consumer survey conducted by Ipsos, reflecting public preference based on familiarity, personal experience, intent to purchase, and likelihood to recommend.
Masato Yoshiie, President and CEO of Canon Marketing Malaysia, said, “Being chosen by Malaysians for 15 consecutive years is deeply meaningful to us, as it reflects trust built over time through real experiences. We remain committed to delivering reliable, innovative solutions and consistent service excellence, in line with our promise of “Delighting You Always.”
Canon’s 15-year milestone reflects consumer trust earned through its imaging and printing ecosystem, spanning cameras, printers, multifunction devices, and business solutions, supported by a strong customer experience and nationwide service network. In an evolving market landscape, Canon’s continued recognition underscores long-term value, helping Malaysians capture moments, power productivity, and fuel creativity.
Looking ahead, Canon remains focused on strengthening its relationship with Malaysians through purposeful innovation, enhancing customer experience and solutions that continue to evolve with the needs of a digital-first economy.
Canon’s strong consumer appeal is anchored in its long-standing leadership in the printing category, where the brand has maintained its No.1 position in Inkjet printers for 29 consecutive years and Laser printers for nine consecutive years in Malaysia—demonstrating consistent performance, reliability, and trust built over generations. This leadership extends into business imaging, with Canon holding the No.1 market share for laser copiers for three consecutive years[1], reinforcing its strength in serving enterprise and commercial customers. Complementing its dominance in printing, Canon is also the No.1 Mirrorless Camera brand in Malaysia, underscoring the brand’s leadership across both consumer and professional imaging.
The Putra Brand Awards are recognised as one of Malaysia’s leading consumer research-based brand accolades. The 2025 results were determined through an independent survey conducted by Ipsos, reinforcing the award’s credibility as a true reflection of Malaysian consumer sentiment.
[1]Source: IDC Worldwide Quarterly Hardcopy Peripherals Tracker, 2025Q3. Laser copier market share claim covers 2022–2024.
About Canon Marketing (Malaysia) Sdn. Bhd.
Canon is a global leader in photographic and digital imaging solutions. Canon Marketing (Malaysia) Sdn. Bhd. was established in 1987 to provide products and service support directly to Malaysian users and through a nationwide network of channel partners. Its parent company, Canon Inc., operates a global network of over 300 companies and employs approximately 170,000 people worldwide. Guided by the Kyosei philosophy—living and working together for the common good—Canon remains committed to innovation and community. For more information, visit my.canon, or follow us on our official Facebook, Instagram, TikTok and LinkedIn pages.
